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Since many Associations are vying for the
same attendee or corporate dollar, the question most
often asked is, "How do we entice more people to
attend and exhibit at our conference
without additional expense?" The answer
- replace one or all of your printed brochures with the
E-Brochure.
Although printed brochures may be the primary delivery
method to advertise and solicit attendance, they are
costly and often inefficient. Size constraints, printing
and distribution costs, and overall design can severely
limit your intended message - making a printed brochure
less effective.
And what if your printed brochure contains incorrect
information? You reprint the brochure, add cost and lose
productivity. Unlike a printed brochure, information can
be changed and updated,
without added expense, in a matter of
hours. Host hotel sold out? Over-flow hotel
over-flowed? No problem. Whatever the change, the
E-Brochure displays the most current information.
Another obstacle with printed brochures is the inability
to track results. It is essential that conference
planners have the ability to review response data that
directly affects their promotional efforts. Knowing who
and how many people viewed your brochure is invaluable
information. The E-Brochure can track
your results and help you analyze your
audience. Precise target marketing is no
longer an illusive goal. Whether you desire quarterly or
monthly reports, the E-Brochure provides
verifiable results.
The E-Brochure broadens your scope with in-depth
information about the Conference, Exhibitors and your
Association. And advertising revenue is
a "designed in" feature that allows
sponsors and Exhibitors to promote their companies on the
same brochure. Display more pictures,
illustrations and text for far less
cost. And you can add video and
sound to your promotional piece to make
it more interesting and exciting.
The E-Brochure - getting your message across as never
before!
The interactive E-Brochure will give your conference
more exposure and impact. It will stimulate an excitement
that a printed brochure simply can't achieve. Best of
all, everyone can easily contact
you, register for the conference, or
browse your website simply by clicking
on the web and email links.
So, what are you really doing differently to catch the
attention of your intended audience?
Would you like to view a demonstration?
Just click on the logos at the top of this page to see how multimedia can be used to promote Conferences and Exhibitors.
For further detailed information about this exciting
product, please call 800-442-3544 between 9am - 5pm
(Eastern Standard Time) or email us at Audioprint@verizon.net
and reference the "E-Brochure" in the subject line.
The E-Brochure…Multiple
Uses - Multiple Opportunities
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